Samsung Galaxy S23 Ultra BMW Edition Unboxing & First Look

Naveen Thakur
11 Apr, 2023

🚀 Samsung Galaxy S23 Ultra BMW Edition Unboxing & First Look – A Collector’s Dream Phone for Car Enthusiasts

Samsung's collaborations with iconic automotive brands have always intrigued tech enthusiasts and collectors. But with the Samsung Galaxy S23 Ultra BMW M Edition, they’ve truly raised the bar. Limited to just 1,000 units and launched exclusively in South Korea, this ultra-premium edition is not just a smartphone—it’s an automotive-inspired collector’s masterpiece.

In this blog, we’ll dive deep into the unboxing experience, exclusive BMW M-inspired accessories, software tweaks, and first impressions of this luxurious Galaxy S23 Ultra edition.

📦 Unboxing the Samsung Galaxy S23 Ultra BMW Edition

🏁 A Box That Screams Motorsport Heritage

From the moment you lay eyes on the packaging, you know this isn’t your typical smartphone box. Designed to resemble a BMW M3 E30 car grille, the box is bold, premium, and screams exclusivity.

Inside, you’re welcomed with:

  • A BMW-themed hard case styled after the G80 M3’s hood lines and kidney grille.

  • Six BMW emblems representing different eras, including a special 50th anniversary roundel.

  • A metal "We Are M" badge—a nod to BMW's Motorsport legacy.

  • BMW-themed analog dashboard clock resembling a real car’s dashboard dials.

  • A battery-powered air compressor—yes, a functional one!

  • A BMW-branded keyring, wireless charging cup holder, and sunglass holder.

  • A BMW photo book and posters commemorating the legacy of the M series.

  • And most importantly, a voucher to experience the BMW Driving Center in Incheon, South Korea.

The attention to detail here is jaw-dropping. Each item reflects BMW’s design DNA, packaged to impress both tech lovers and BMW fans alike.

📱 What’s Inside – The Smartphone

While the accessories are eye-catching, the core of this edition is still the Galaxy S23 Ultra—and this phone remains Samsung’s 2023 flagship beast.

🔧 Core Specifications:

Feature
Specs
Display
6.8” QHD+ Dynamic AMOLED 2X, 120Hz refresh rate
Processor
Snapdragon 8 Gen 2 for Galaxy
RAM & Storage
12GB RAM, 512GB internal storage
Rear Cameras
200MP (wide), 12MP (ultrawide), 10MP + 10MP (telephoto)
Front Camera
12MP selfie camera
Battery
5,000mAh, 45W wired fast charging
OS
Android 13 with One UI 5.1 (BMW M Theme)

🔥 Design Upgrades in BMW M Edition

  • Phantom Black finish, with exclusive M-themed branding.

  • Custom BMW-themed boot animation and lock screen.

  • BMW Vantage app pre-installed for car control and connectivity.

  • Unique BMW wallpapers and icon pack that gives the phone a premium sporty vibe.

These tweaks don’t just stop at the visuals; they create a fully immersive BMW-branded experience.

🎥 First Look – What Makes It So Special?

🔍 Collector’s Accessories That Go Beyond Phones

Let’s face it: we’ve all seen limited-edition phones come with a few exclusive wallpapers or maybe a keychain. But this BMW Edition sets a new standard:

  • The wireless charging cup holder is not just cool—it’s practical.

  • The mini air compressor is something you’d never expect with a phone.

  • The analog BMW clock makes for a slick desk accessory.

  • The Driving Center voucher is a true experience add-on—not just merchandise.

This is a phone designed to live and breathe the BMW M performance lifestyle.

🎮 Software Tweaks – Where Samsung Meets BMW

Samsung did more than slap a logo on the phone. The One UI skin has been customized to include:

  • BMW-themed animations at boot and lock screen.

  • Multiple BMW M wallpapers optimized for the S23 Ultra’s massive 6.8" display.

  • A custom BMW app launcher for faster access to car-centric tools.

  • Integration with the BMW Vantage app, allowing BMW car owners to sync and control their car from the phone.

🧑‍💻 User Experience – Holding Performance Power in Motorsport Style

The core hardware remains identical to the standard S23 Ultra, meaning users get a device that offers:

  • Flagship camera performance with 200MP clarity and 100x zoom.

  • Top-tier mobile gaming with optimized Snapdragon performance.

  • All-day battery life backed by 5,000mAh and wireless charging.

  • Pro-grade productivity with S Pen support.

But thanks to the custom theming and collector’s accessories, you feel like you’re holding something far beyond just a phone—you’re holding a luxury statement piece.

🌍 Availability – Who Can Get It?

Here’s the catch—this edition is only available in South Korea through SK Telecom, with only 1,000 units made. It retails for ₩1,727,000 KRW (roughly $1,369 USD).

If you’re outside Korea, your best bet would be the resale market, but expect prices to soar due to its collector’s value.

🔍 Who Is This For?

  • BMW M Fans – Especially fans of the legendary BMW M3 E30, which this phone pays tribute to.

  • Samsung Collectors – If you loved the S22 Ultra EQ Edition, this is the next crown jewel.

  • Tech x Auto Enthusiasts – For those who love both fast cars and powerful smartphones.

  • Luxury Lifestyle Lovers – The limited edition nature makes it a style and status symbol.

🔥 Pros & Cons of the BMW M Edition

✅ Pros:

  • Unparalleled unboxing experience

  • Premium car-themed accessories

  • Software integration with BMW Vantage

  • Limited edition status

  • Unique gift value

❌ Cons:

  • Limited to South Korea

  • Price premium over the standard S23 Ultra

  • No hardware upgrade—only design & accessories

  • Driving voucher valid only in Korea

📸 Photo Gallery Preview (Suggested Images to Include)

  1. Full unboxing shot with accessories

  2. Close-up of BMW case and badges

  3. BMW-themed lock screen and boot animation

  4. Air compressor and charging cup holder in action

  5. Driving Center voucher details

💡 Final Thoughts

The Samsung Galaxy S23 Ultra BMW Edition is not meant for the masses—it’s a symbol of luxury, performance, and brand love. Whether you’re a die-hard BMW M fan or someone who appreciates exclusive tech collectibles, this edition delivers a uniquely immersive experience.

Sure, it doesn’t bring hardware upgrades over the regular S23 Ultra. But it wraps one of the best Android smartphones ever made in a collector’s-grade automotive experience that’s second to none.

🛒 Want to Buy?

While the BMW Edition might be hard to find globally, you can still purchase the regular Samsung Galaxy S23 Ultra 512GB from Amazon:

👉 Buy Samsung Galaxy S23 Ultra 512GB on Amazon 

🔚 Conclusion

Samsung’s partnership with BMW has created a smartphone that doubles as a piece of art and performance nostalgia. The Galaxy S23 Ultra BMW M Edition is a reminder that smartphones aren’t just tools—they can be lifestyle statements.

If you're lucky enough to get your hands on one of these, you're holding a fusion of two legendary brands—Samsung and BMW—in the palm of your hand.

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